100x Engine vs Hiring an Agency: An Honest Comparison
I have paid for both. That is the only reason this piece exists.
Most comparisons of this kind are written by people who have used one option and are guessing about the other. I spent nine months with a digital marketing agency before joining 100x Engine at Imperfect Labs, and I have now been inside that program for over a year.
The two experiences are not slightly different. They are different in kind.
Quick context on me: I run an advisory practice. Fourteen years in. Not a creator, never wanted to be one. I went looking for help because referrals had stopped scaling and I had no other way to reach people who did not already know someone who knew me.
What Hiring an Agency Actually Looks Like
I paid Rs 70,000 a month. That is Rs 8.4 lakh a year, and I was at the lower end o...
