As Ottawa Pushes AI Adoption, Toronto Consultant Offers Small Business Owners a Plain-Language Test for Spotting AI Grift
Canada, 18th Sep 2026 – Canada’s national AI strategy, “AI for All,” aims to lift business AI adoption from 12% to 60% by 2034, and Statistics Canada reports that 19.2% of Canadian businesses used AI in the year to the second quarter of 2026, up from 6.1% two years earlier.
Tiffany DaSilva, founder of Toronto-based DaSilva Consulting, says that growth is bringing a wave of vendors selling AI services that owners can’t evaluate, and she has one test for them.
“My main message is always, if it’s hard to understand, that’s by design. It’s meant to sell you something,” said DaSilva, who teaches AI marketing and SEO at Growclass and McMaster Continuing Education.
“If you don’t understand what someone has tried to tell you about AI, that’s the wrong person to be even listening to,” she said. “Th...
